Mediacard
Studia 2025
25–26 November 2025 at Helsinki Expo and Convention Centre
The largest study and career event in Finland, Studia, offers an opportunity to explore a wide range of domestic and international study and career options. The event attracts over 15,000 visitors interested in educational opportunities and career opportunities.
PRODUCT GROUPS
Universities, colleges, universities of applied sciences, national defence and internal security, studying and working abroad, and gap year options. student services, secondary and specialised schools, jobs and career introductions, continuous learning.
VISITOR TARGET GROUPS
Upper secondary school students, vocational school students, recent graduates, university students, career changers, study counsellors, teachers, people interested in continuous learning and the media.
Studia social media
Key figures
Studia 2024
15234
visitors
139
exhibitors
82 %
of exhibitors reached their target audience at the fair
100 %
of exhibitors were satisfied with the event
84 %
of exhibitors are very likely or likely to participate in the event again next year
94 %
of visitors were satisfied with the event
Visitor profile
Visitor groups
23 % high school graduate
11 % upper secondary school student
3 % vocational school student
26 % student counsellor
16 % teacher
7 % university student
4 % employed/continuous learning
Top 3 reasons for attending
77 % getting to know the educational institutions
49 % finding ideas and inspiration
33 % spending time
25 % meeting professionals
24 % self-development
Visitors’ primary interests at the event
84 % universities
66 % universities of applied sciences
35 % defence forces
28 % studying abroad
17 % gap year options
32 % student services
17 % secondary & specialised schools
23 % job opportunities & presentations of different fields
78 %
new visitors
2-3 h
average time spent at the fair
54 %
Studia confirmed the decision or changed visitors’ plans
Sources: Helsinki Expo and Convention Centre Exhibitor and Visitor Survey.
Pricing 2025
Exhibition stand
Booking just an exhibition space (raw concrete floor). All necessary elements can be brought to the stand or ordered from Messukeskus.
| Stand size | Price /m² | |
| 4 m² – | 195 €/m² |
The rent for the stand does not include carpet, wall structures, electricity or furniture. The smallest rental space is 4 m². Value added tax is added to all prices. The organiser reserves the right to add fees to the prices, including after registration, if there are increases in tax rates and/or other official fees. The due date for the rent of the stand is 25 September 2025.
Stand package
Choose the most suitable participation option. When exhibiting, companies can book an exhibition space and order other necessary elements later – However, the easiest way is to book a stand package.
| Stand size | Price /m² |
|---|---|
| 4 m² | 373 €/m² + alv |
| 6–10 m² | 317 €/m² + alv |
| 12–21 m² | 284 €/m² + alv |
| 24–36 m² | 264 €/m² + alv |
| 40–50 m² | 245 €/m² + alv |
Stand package include:
- exhibition space (raw concrete floor)
- white walls and fascia made of a profile or standard structure
- fascia text or logo, both sides on corner stands (not included in stands with no fascia)
- carpet tiles (dark green, -red, -blue or -grey) or carpet roll (mottled grey, cardinal red, dark green, violet, turquoise, brown, fuchsia, white, yellow, black, grey, blue, red, green, beige, dark blue, graphite grey or orange)
- basic lighting (spotlights, one per metre, only on one wall in corner stands)
- constructing and dismantling, cleaning before the event
Event channels
The event’s own channels support brand building, raise awareness and promote companies’ commercial objectives.
Website
Studia website + 60 000 visitors
Studia website + 163 000 page views
Social media visibility
Our repertoire includes the possibility to be featured on the event’s TikTok or Instagram page. We recommend that you link the post to your participation in a trade fair or other event that is relevant to you.
Price: 500 €
Blog collaboration
Would you like to gain broader visibility among the event’s target audience? Secure exposure for your organisation on the Studia blog, which provides year-round inspiration for event visitors!
Price: Ask your sales contact!
Sustainability
Events in a responsible way
Helsinki Expo and Convention Centre is a sustainability pioneer in the events industry, actively working across social, economic, and environmental responsibility. Sustainability work is reported annually in line with the United Nations (UN) Sustainable Development Goals.
- We organise attractive and safe events together with our customers that enable encounters.
- We are committed to making sustainable choices in all our operations.
- We invest in wellbeing of our employees and partners and in a safe working environment.
As well as creating experiences, events create jobs and support the economy. Last year’s events at the Helsinki Expo and Convention Centre generated a revenue stream of €245 million and 3 335 person-years of employment in the Helsinki metropolitan area.
Contact information
Contact us – together we will find the right participation solution for you!
Johanna Juurus
Sales Manager
Aleksandra Latomäki
Sales RepresentativeTerms of participation
The terms below apply in addition to the general terms of participation of the Finnish Fair Corporation.
- Participation will be invoiced before the exhibition, with the due date on 25 September 2025.
- Constructions above the standard height of 250 cm are considered advertising space and will be charged a minimum of €450.
- Expostart € 670 (incl. socket 16A 230 V 3,6 kW and energy consumption, publicity and environmental fee).
- Stands with two storeys: the square meters of the second storey are subject to a charge which is 50 % of the space rental.
- Joint stands: If the stand is used by several exhibitors, registration fee €440 is charged from all exhibitors. The company in charge of making the reservation is required to manage all other invoices.
- An extra charge of €25 per invoice is charged if additional invoices need to be made when, for example, the exhibition space is paid by several companies, or the company contact information is being changed.
- All prices are subject to applicable VAT.
- Please place your orders early, as prices go up before the event.
Please note the following points regarding the stand programme:
- All stand programs and related activities must take place within the stand area.
- The volume limit in the stand is 75 db.
- To ensure the safety of visitors, it is important that activities in the stand – such as throwing objects – do not harm anyone.